Global Ecommerce Study 2017

Digitalisation is changing the way retailers sell goods and services, as well as the way that customers purchase them, bringing a multitude of opportunities and new risks.

During Amazon Prime Day 2016, the world’s largest online retailer sold 600 items per second. Tomorrow, Alibaba will try to break their record of connections during its 11.11 shopping festival. Concurrently, 2016 was a record year for data breaches with +40% vs last year in the USA alone.

Mazars is pleased to share the key results of a pulse survey on the ‘Risks and Opportunities in Ecommerce’, conducted together with the Global Ecommerce Association.

Panel and Methodology

Last summer, almost 300 professionals from 45 different countries across +10 sectors responded to a pulse survey. The majority of the panel comes from Europe and Asia-Pacific, with a peak of respondents coming from Paris, Shanghai, London, Barcelona, Milan and Rotterdam, and working in the retail industry. 

5 Key Takeaways

  • 42% of respondents see the ecommerce market growing even stronger than the current high speed pace (+17% in 2017)
  • 66% of respondents say the impact of ecommerce on their sectors will be strong/very strong
  • Local customer expectations and legal and regulatory issues are among the top challenges to go abroad
  • Only 16% of respondents score their company’s culture as ‘agile enough to make the necessary changes’
  • Competition, Cybersecurity/Data Privacy and Digital Reputation are among the top global risks

All key learnings from the report are highlighted in the below infographic. For deeper insights and data, download the Global Ecommerce Report 2017, devised by the Ecommerce Foundation and sponsored by Mazars.

Related Content

Global e-commerce report 1600x500.png

Global E-commerce Report 2017

Mazars is pleased to promote the 2017 edition of the Global E-commerce report devised by the E-commerce Foundation, together with the Global E-commerce Association, gathering +40 local e-commerce associations.

Download pdf 7.02 MB

Our expertise

Retail 1 1600 per 500px.jpg

Retail & Consumer products

Companies active in the retail and consumer products sector face a number of challenges: intensified competition, strong pressure on margins, commodity price inflation, issues related to global sourcing, reinforcement of brand identity and the implementation of a differentiation strategy while improving the shopping experience and developing a multichannel approach, etc. The players involved are faced with major structural transformation issues.